5 Tips for Better Press Release Writing

Many press releases look the same. Journalists, and even bloggers, can receive dozens (or hundreds or more) of press releases daily. Because press release writing can be simplified with press release templates, and because press releases can be distributed inexpensively online, it’s become harder to have a press release really stand out among the crowd. Here are five tips for … Read more

Six Types of Press Releases

Press releases are often lumped together as one single tool in PR writing or publicity. However, there are many different types of press releases, all with their own rules, formats, and other subtle differences in how they convey a message to members of the media. Some examples of types of press releases include general news releases, launch releases, product press … Read more

Online PR Basics

Online PR (online public relations) is about using the Internet to connect with a website’s or business’ key publics or audiences, to build awareness and increase exposure, to build and maintain an image and brand trust, and to communicate to solve crises. Online PR works much in the same way as traditional public relations, only with a different set of … Read more

What is Public Relations?

Public Relations is often confused with advertising or promotion. Each of these three things can be a vital part of a marketing campaign, and each are specialized forms of marketing, but they’re not one and the same. So what exactly is public relations? Definition of Public Relations Public Relations, often referred to as PR, is a discipline with an aim … Read more

Online Press Release Distribution

Online press release distribution sites have been available for quite some time, but now they’re more popular than ever. In addition to using press release distribution sites to announce news about a company, organization, or individual, many website owners are now using online distribution sites to bring better search engine placement and incoming pageviews to their sites. The reason for … Read more

25 Press Release Ideas

Writing a press release can be an excellent way to get publicity and media attention for yourself or your business. Yet, many people don’t know where to begin, because they don’t have any ideas about what topics they can write a press release on. The general rule is this: if it’s newsworthy, write a press release. But what is newsworthy? … Read more

Press Release Writing Tips

Press release writing follows a basic template every time you write a new release. However, writing a press release is more than just plugging in basic information. You need to understand some fundamentals of what makes a press release a press release in the first place. You can improve your press release writing, and the results they achieve, by following … Read more

Free Press Release Template – Basic

Here is a sample press release template that you can use as an outline in your own press release writing: SAMPLE PRESS RELEASE TEMPLATE Contact: Your Contact’s Name Your Contact’s Phone Number Your Contact’s Email Address FOR IMMEDIATE RELEASE The Title of Your Press Release Will Go Here in Bold Type City, State – Date – Type the first paragraph … Read more

How to Write a Press Release

Press release writing doesn’t have to be hard, as long as you take the time to learn how to write a press release correctly. Here you’ll find a list of the basic parts of a press release, how to write each section of your press release, and even see a sample press release laid out for you. Follow the instructions … Read more

How NOT to Write a Press Release – Wrong Format

I was browsing through a few freelance writing sites, due to work on another project. I came across one of them featuring a press release template and instructions on how to write a press release. With PR being my primary area of expertise, I always enjoy taking a look at various press release articles and especially templates, partly because there … Read more