Whether you sell products or services online, there are a lot of things you can do to increase online sales. Use these five tips to help you increase your online sales easily: 1. If you sell products, offer discounts or free shipping for larger orders. Amazon.com is great at this by offering free shipping on orders over a certain dollar … Read more
If you’re an independent consultant or other type of freelance professional, you might not have drafted a formal business plan when you first went into business for yourself. Business plans don’t have to be difficult to write. Use this business plan outline for a simple approach to a business plan for your consulting firm or freelance services. Executive Summary This … Read more
One of the easiest ways to quickly grow a targeted, opt-in email list for email marketing campaigns is to offer some kind of incentive to convince subscribers to sign up. The basic process is this: the list builder will offer something for free, but it’s only available to email list subscribers. Anyone wanting the free item or information would then … Read more
There was a question on a webmasters’ forum that I came across this morning, asking which was better: public relations or link-building? Of course, I’d say PR. If anything, strong PR efforts can lead to better backlinks than many more traditional backlink-generating methods. Here’s why: Some Traditional Link-Building Methods: Submitting links to Web directories Social media outlets (social bookmarking, social content sites, … Read more
Does it feel like you can’t reach, or relate to, your audience (whether that includes buyers, visitors, readers, or some other group you’re trying to appeal to and connect with)? Do you struggle to convert visitors to your website into customers or subscribers? Do you sometimes feel like they flat out hate you — or worse, they’re totally indifferent? They … Read more
I’m a strong believer that communications professionals (especially in PR and social media areas) have a responsibility to be somewhat liberal in their comment policies on blogs, networks, etc. Why? Because I don’t think you can really advocate for building conversations if you aren’t open to them yourself–even if they may get a bit heated. NakedPR only now has an … Read more
Find out how to set freelance writing fees effectively, so you never undercut your earnings and set yourself up for failure with common rate-setting mistakes many freelancers make.
This guide will teach you how to write a press release for your business using the BizHow2.com free press release template. Get your company’s news into the right hands to build exposure through press release writing today.
This free press release template will walk you through the basic layout of a standard press release, with elements tailored for online press release distribution. Feel free to use this guide when writing your next news release.
Are you the type of blogger who likes to “play it safe,” or do you jump into the fray when hot topics come up in your industry? This post, originally published at Jentrepreneur.com, explores why I love controversial blog posts, and think blogs would be sad little places without them.