Do you struggle when trying to come up with the perfect blog post headlines? These blog headline templates (originally published at Jentrepreneur.com) will set you in the right direction.
After you’ve decided to launch a new blog, have chosen your niche, and have come up with a marketing plan and overall content strategy, it’s time to create some start-up content for your new blog (before launching). Why Pre-Write Start-Up Content? A lot of new bloggers are overwhelmed pretty quickly when they realize not only how much time they can … Read more
When you launch a new blog, it’s a good idea to have some kind of content strategy in place. That doesn’t just mean that you should have a basic category structure setup, or a posting schedule in mind, or a handful of ideas to blog about. Your content strategy is your long-term plan for the content on your blog. Although … Read more
Does your company have a blog yet? While they aren’t right for every business, blogging can serve a number of business purposes. Let’s look at three common examples of blog business strategies to help you decide which one might be right for your venture. Blogging as a Marketing Tool Blogs can be effective marketing tools. For example, you might use them to … Read more
Are you the type of blogger who likes to “play it safe,” or do you jump into the fray when hot topics come up in your industry? This post, originally published at Jentrepreneur.com, explores why I love controversial blog posts, and think blogs would be sad little places without them.
When you start a new website or blog, should you write articles solely for search engines, or should readers be your number one concern? Find out how why your starting content strategy can make or break your website.
After you’ve chosen a niche for your new blog, the next steps in setting up a blog are choosing a blog name, domain name, and Web hosting company. Start by reading Choosing a Business Name and Domain Name for Your Online Business. If you’re setting up a blog with the expectation of it being a long-term project, business model in … Read more
When you want to set up a new blog, the first step is to find a niche (a topic) to blog about. How you choose a niche for your blog will depend on your blogging motivations: whether you’re blogging simply for pleasure, to promote something, to monetize the blog, etc. The information here and in the rest of the “Start … Read more
Many businesses, large and small, are setting up corporate blogs (or business blogs). Corporate blogging is still relatively new as a marketing, PR, and business communication tool. Is corporate blogging right for your business? Consider some of these benefits of corporate blogging when deciding to blog or not to blog “officially” through your company. Corporate blogs are a way to … Read more
Business blogging, or corporate blogging, has potential PR value for even small business owners. If you’re considering setting up a company blog for your small or online business, there are several things you might do with that business blog, including: 1. Using the business blog to present company news, or the owner’s (or other high level executive’s) take on industry … Read more